+ "The Cycle" at RecycleBank

Via Green Marketing:

In honor of National Recycling Day this Saturday, RecycleBank has launched The Cycle, a compelling video series that focuses on how materials are separated and reprocessed back into useful raw materials.

Today, there is more and more emphasis being placed on cradle-to-cradle material use. The Cycle provides an engaging and accessible story of how it is all done. Click here to view the rest of the The Cycle series.

This series of videos is a really well-executed, fun, and informative take on what can be a fairly dry and technical subject. It's a great example of how design and visual communication can make a real difference by engaging people who might not be inclined to dig through technical information- the very people who we need most to make programs like these successful.

Check out the rest of the videos here.